10 Best SEO Books to Get All Eyes on Your Website (2017 Updated)

Few searchers bother going beyond the first page of Google results. But, not all sites can make it to the first page or get high search engine rankings.

Here are 10 SEO books that will help you devise the best and most comprehensive SEO strategies to take you to the top of the search results.Don’t miss any of these super-productive page turners.

10. SEO Fitness Workbook: 2016 Edition, by Jason McDonald

First Published: 2012

What It’s About:

Authored by a pioneer and stalwart in the online media industry, the book is a practical and comprehensive guide on SEO tools. It takes readers on a tour of the evolving and ever-changing world of SEO and serves as a step-by-step guide on using Search Engine Optimization effectively to expand their Web business. It is not just a presentation of theories, but a practice-until-you-get-it-right module comprising worksheets and access to online SEO tools that actually allow readers to implement the strategies in the book.

Why You Should Read It:

It is a book that is just as useful for beginners as it would be for experts. It enables you to grasp and actually understand how SEO works and the ways in which it can be internalized in your field of work. The book dissects and breaks down the current and relevant techniques and practices that will enable you to increase your website’s footprint on the Internet. Whether you are a content marketer, designer, or entrepreneur, the use and understanding of SEO is much-needed to get your work the recognition it deserves. This book allows you to achieve just that.

9. SEO Like I’m 5, By Matthew Capala

First Published: 2014

What It’s About:

The books is an actionable and lucid guide for technical and non-technical people to understand the basic principles of SEO. It discusses feasible methods like finding frequent keyword search terms, enhancing Facebook presence, attracting backlinks, and much more to get you tangible benefits in your area of work. This book is highly recommended and is one that you can go refer repeatedly for tips to avail tangible benefits through search engine optimization.

Why You Should Read It:

The book contains simple tips that help readers to understand SEO without getting overwhelmed by technical jargon. Read it to understand the tenets of social media that actually determine success and positive presence on the Web. Capala introduces a new perspective that readers can appreciate and implement through strategies like producing amazing content, lapping up keyword opportunities, learning techniques to monetize a website, and creating a search-friendly site. With this book, you will gain information that will leave you digitally enriched forever.

8. The Art of SEO, By Eric Enge, Stephan Spencer and Jessie Stricchiola

First Published: 2012

What It’s About:

The most popular book on SEO, it gives you a thorough introduction to the SEO industry and the untapped opportunities lurking within it. The third edition of the book has been published this year. The book delves into the workings of search engines, the effects of Google’s Panda and Penguin algorithms, and discusses tools that ascertain and assess results. The third edition of the book gives you the most effective and current strategies to up your SEO game and receive measurable results.

Why You Should Read It:

After reading this book, you will be able to understand the complexities of SEO much better and feel equipped with the most effective SEO techniques. It will also open your mind to the diverse roles that social media and link building can play. You will start seeing opportunities in mobile, local, and vertical SEO. The book remains incredibly popular not only because it traces SEO right from its roots, but also because it anticipates the future landscape of SEO.

7. SEO 2016 & Beyond, By Dr. Andy Williams

First Published: 2012

What It’s About:

Bestsellers on Amazon, the ‘SEO and Beyond’ series have been hugely successful among SEO junkies. The books are updated regularly and are on-point with Google’s ever-changing guidelines. This book is an advanced guide on getting your website higher rankings in SERPs. The author, a veteran in this field, emphasizes on the importance of authoritative content for better Google rankings. With its regular upgradation, this is the book you need to have to stay on top of Google Penguin, Panda and other updates.

Why You Should Read It:

The book offers insights into the dynamic domain of e-commerce and digital marketing, and suggests optimization techniques and marketing strategies that will allow your website to quickly climb the search engine ladder. Coming from an author who has more than ten years of experience in the industry, it can prove to be a goldmine, if the techniques and strategies mentioned are implemented thoroughly.

6. SEO for Beginners, By Jeremy Clark

First Published: 2016

What It’s About:

This book is the Bible on improving your traffic-boosting skills and website conversions. With its no-fluff approach, it informs and enables readers to reach out to their target market and gain higher visibility and rankings. If you are just venturing into SEO, you will find several practical and cost-effective ways to use SEO techniques to boost your business.

Why You Should Read It:

This is a great read for beginners who want to conduct effective SEO for their business. The strategies and methods mentioned are easy-to-implement and can help maximize the potential of your website. The book is also a confidence booster as it tells you that SEO need not be intimidating. It decodes the secrets of online businesses and make them look a lot simpler. So, if you are nursing the ambition to start your online business, grab this book. You will become adept at driving qualitative and quantitative traffic to your website organically.

5. SEO 2016, By Adam Clarke

First Published: 2015

What It’s About:

Adam Clarke is an authority on successful Internet business strategy and SEO. He has achieved thousands of number 1 rank in Google and taken dozens of online businesses to great heights. In this bestseller, he doles out basic information on the most advanced SEO techniques that can boost Google rankings. He gives actionable advice in an orderly and logical manner. The book was last updated in October, 2016. Updates are made regularly, which ensures that the advice and information is never outdated. Plenty of real-world examples, and lots of free resources and tools are infused in the book so that understanding and execution of SEO concepts becomes simpler.

Why You Should Read It:

This book can be counted as one of the must-have books on SEO. Beginners can pay heed to and absorb the concrete steps and guidance on SEO enumerated in this book. Following them will surely bring marketing success. After reading this book, you will be able to identify the type of content and the optimizing techniques that will work best with your audience. The practical advice will help you achieve the targets you want, and get the results you desire for your business.

4. SEO 2016: Learn Search Engine Optimization, By R.L. Adams

First Published: 2015

What It’s About:

Adams delivers a book that is ahead of its time and stands out from its contemporaries with the sheer power of its content. There are over 200 Google ranking factors, while you try to implement all of them to better your rankings and visibility, Google is constantly changing its algorithms. Adams reveals all 200 Google ranking factors in this book. The knowledge of these factors helps enhance ranking impression in SERPs. He also enlightens readers on Google Panda, Penguin, Hummingbird, and Mobilegeddon.

Why You Should Read It:

This book simplifies the task of keeping up with the constantly-changing technical scenario. It also arms readers with secrets, tips, and practical advice to make their website more prominent in search results. It is not a superficial, touch-and-go guide, but has detailed explanations of how to navigate the changes in SEO, and use them effectively for greater reach and exposure.

3. Tactical SEO: The Theory and Practice of Search Marketing, By Lee Wilson

First Published: 2016

What It’s About:

Wilson takes a good look at the SEO industry, practices, strategies and methodologies and makes the reader understand that every strategy may not be a good one. The book guides readers to use SEO strategies selectively, but effectively to constantly retain first-page rankings. The author not just discusses search marketing strategies for Google, but for other search engines like Yahoo and Bing too.

Why You Should Read It:

The book is a guide and a revelation on using value-based SEO to embrace opportunities for expanding your business’s digital footprints. It is a powerful book to get you ahead in the field of SEO. Wilson analytically explores Google, SEO, the relationship between the two, the significance of in-house expertise, and developing long-term SEO plans that work through the changing technical landscape.

2.  SEO: Marketing Strategies to Dominate the First PageBy Grant Kennedy

First Published: 2016

What It’s About:

Kennedy takes readers on an intensive journey of SEO, PPC (pay per click), Adwords, social media, content marketing, Google Analytics, Webmaster and more. The book reveals social media secrets and scams, tips to market a startup, promote a website, and most importantly, avoid burns and dominate the first page. It introduces you to innovative techniques and creative concepts about the Internet marketing process and enables you to gain extended exposure for your website.

Why You Should Read It:

If you are really looking to take your SEO initiatives to a professional level, the tactics, and advice in this book can prove to be priceless. You will gain in-depth knowledge of content generation and marketing, social media marketing, Google Webmaster tools, and much more. You will also find the most recent and exclusive information to develop impressive SEO campaigns and stay ahead of competitors.

1. SEO 2017, By Dr. Christopher Nash

First Published: 2016

What It’s About:

The online environment is more competitive now than ever before. Your SEO skills need to be updated at every juncture to stay on the much-coveted first page in search results. This book will arm you with everything you need to know about SEO, including getting more views and clients, using keywords to match your website with target customers, and using SEO to garner more opportunities for your website.

Why You Should Read It:

If you want to consistently get top rankings in search engines, read this book cover to cover. It’s a must-read for business owners, content marketers, developers, designers, and SEO consultants. From understanding the meaning of SEO to transforming your brand through untapped, but highly effective SEO techniques, this book will reveal it all. It helps you build a website that will get high Google SERP positions consistently.

Conclusion

SEO is a dynamic and an ever-changing arena and these books contain timeless advice that no SEO and digital marketing expert should miss. Tell me what you think of the above books in the comments section, or let me know if there are other books that give valuable inputs on SEO.

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